EventWerks was formed in 2011 by Rich Goodwin, but In order to understand EventWerks, you first have to understand how it was formed. Rich started his career in 1994 working for the famed Long Beach Music Festival, BeachFest. BeachFest (also known as the Long Beach Chili Cook Off), was at one time the largest music (and chili) event in California featuring over 100 chili teams surrounded by over 100 vendors, 5 stages and 50 independent bands. The event was attended by 50,000 people annually and became famous because the event served as a platform for local Southern California unsigned bands. It just so happened that in the mid 90's, the hottest sound in the music business was coming out of Southern California and the unsigned bands that played the event were budding bands such as No Doubt, Sublime, Social Distortion, Pennywise, the Offspring, Save Ferris, NWA and many others.
After 3 years of helping to produce BeachFest, Rich made many contacts and this paved the way for Rich to start his own company called, Vision Entertainment. The original intent was to create other music festivals, but fate got in the way when Rich recognized an emerging trend in the automotive industry. The trend was young people who were customizing import cars. He noticed that these kids were trying to host their own meet ups and those events featured models, cars would often have lighting as part of their displays, DJ's were spinning records next to their cars and the atmosphere was that of a nightclub, but held during the day in convention halls or in parking lots. Rich decided to create a show that would cater to these kids and he called it Hot Import Nights, a nighttime car show with all the flair of a nightclub setting. The show was an instant hit and soon kids from all over the country and eventually all over the world had heard of it. What started out as one show on the Long Beach Promenade on July 11th, 1998, soon was being produced to crowds of millions of people over 26 U.S. markets, all over Canada and in Europe and Asia.
Hot Import Nights became the biggest thing in the automotive industry and sparked a multi-billion dollar aftermarket industry. The event had its own line of Hot Wheels, partnered with THQ for a branded video game called Juiced 2 Hot Import Nights, sold merchandise worldwide and was the driving force behind the Universal Studios franchise, the Fast & Furious. Rich was also instrumental in the development of the racing side of the industry and event called, Formula Drift.
In 1999, Rich was named one of the nine most important people of 1999 (9 of 99) by Peterson Publishing (owners of many publications including Road & Track & Hot Rod Magazines as well as the Peterson Automotive Museum). Super Street Magazine called Hot Import Nights "The Greatest Show of our Generation" and Rich bought out his former boss and the BeachFest event in that same year. In the years that followed, Vision Entertainment also produced several snowboard and skateboard events, the National Houseboat Expo, PGA Golf Show, Radio Control Expo and many others.
In 2003, Rich was named the SEMA (Automotive Industry) Person of the Year. In that same year, Vision Entertainment was being "romanced" by investors. In late 2004, Vision Entertainment was sold and Rich left the company soon after. In 2005, Rich put together the Orange County New Years Eve complete with Orange Ball Drop and a star studded lineup of bands including Joan Jett, Sugar Ray, Bret Michaels, Third Eye Blind, Psychedelic Furs, Violent Femmes, Berlin, English Beat and many more. In 2009, Rich became the President of the Japanese Racing Series, D1 Grand Prix.
This brings us full circle and back to EventWerks. In 2011, Rich formed EventWerks, but now with his family in mind, Rich had his eye on producing events closer to home in the LA, OC, IE markets. EventWerks has since produced events such as the Dana Point Summer Concerts, Dana Point Oktoberfest, Dana Point Food, Wine & Music Festival, Temecula Oktoberfest, La Mesa Oktoberfest, Inland Empire Summerfest, Lake Arrowhead Oktoberfest and many more.